[Blog Post Ideas] A 12 Month Content Marketing Plan
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[Blog Post Ideas] A 12 Month Content Marketing Plan


we all know that blogging is an
incredibly important strategy when it comes to content marketing and
getting our message out there but how do you keep coming up with new ideas name is Paul Barrs don’t call man in today’s trying we’re
going to look at a whole bunch of different ideas not really a whole bunch just for simple
ideas that will help you put together your content marketing strategy for your blog
in for a whole bunch of other things so grab a pen and paper let get strike
into it first things first when it comes to
planning your blog schedule I’d like to suggest that you actually do
plan your blog schedule and not just look at
it for the next day or two or three or four on talking about
planning ahead a month three months maybe even a content
marketing strategy that stretch it out for a year yes imagine
that imagine being able to have enough
content ready to go and get everything happening for you
first things first you gotta put your ideas together if you working
with others it’s vitally important that you work with them and maybe you can setup a central place
like a with withdraw I’ve all with Dropbox or
with something similar and start taking notes when you get ideas and putting them down and putting them
into some kind of calendar so that you can space them out
I know this concern like a lot of work but really when you get down to it there’s
only gonna be probably 30-45 minutes and you could have a whole strategy ahead of the year for the
year which can put you in command central and
get you ready to make things happen it’s important
that as your brainstorming ideas that you don’t just do it on your own words no you can’t just brainstorm on your own
you’ve got to get other people to help you they could be work mites they could be
perhaps VIP customers they could be just getting
together a whole bunch others in your industry in saying hi
guys let’s get on top of this in my keen Mike to people and now local region just
get ahead however his the crusher but when do we come up with these ideas where the week
get the ID is from so when I just look at that blank piece of white paper anger arm I don’t know what to do here’s my top 4 answers to this so like I said grab a
pen a pipe I let’s put them down first things first commonly asked
questions UF IQ’s your flax now if you haven’t been around long enough
to have a whole buncha commonly asked questions from your customers well some your
competition haven’t they’ve probably been kind enough to even put their flax up on their website and when you’re
looking at the FAQ’s you can so I will if these are the
questions they gonna have to answer chances I love these are the questions
I’m going to have to and suck but don’t just say will is only
12 questions therefore that’s only twelve ideas one question could have an offshoot here
in it of shoot there and have a whole bunch of
different ideas come from us look he is the key to successful
blogging if you’re planning out a strategy go D tiled judges look at one topic and then cover an area
on that topic look at one topic and look at inside
that topic and then break it down into the det I’ll that’s what people are looking for and
it’s a great way to come up with new ideas are looking at the frequently asked questions all your who customers another great idea social media get online getting to
Facebook get into Twitter getting to LinkedIn all wherever it is that your
customers annual people are what are they talking
about related to your industry what I’ve done I interested in related
to you industry you can spend some time there you could
spend 20-30 minutes and just go Wow look at all love these themes and get heaps and heaps and heaps up of
ideas so get in there and follow the topics
that people are looking at consider using some Cana looks like
Google Alerts or something with some other ap through
social media that will let you know when people are talking
about a particular topic get involved with the group setup
certain hash tags through Twitter and now with
Facebook and others and look at what people %ah talking about
look at the questions there asking look at what they’re interested in I’m
not just on this quickly before we move on to the next one might be in your period of time a
sitting at your you know 12 months blogging strategy my to you to come up with a topic for
every single thing but you can’t plan when you going to do
some of these things to dig deeper to find more topics along
the way going out into the social media is like
going out into a straw brief i’m looking for. strawberries there is a %uh you’ve just got to bend
over and pick them up number three look at magazines look at
publications look ash industry materials for your
scheck da that are being published and and grab
them now even though we use the internet a lot
these days there are still dozens dozens and dozens all magazines out there that talk about your
industry sector look at what other bloggers are doing
look at these publications and go that’s a great idea that’s another great
idea this some more ideas and you can come up
with twenty thirty ideas try to life just by grabbing one magazine hey Eve viner that it’s worthwhile putting
into print and spending the money on it you condemn
will bet that they know that their customers are interested in reading it and another
one of course great idea is keyword research and search trains now this is my personal fiber debug got a
topic that I wanna be talking about you plug on a topic I want to beat
writing about on gonna go straight away and have a look at the keyword research
in goal watch related work on a long tile
keyword phrases are around this particular sector I’m
gonna look at the ad group in Google’s AdWords I’m gonna
look at the trends I’m gonna look at the Google insights and she the upward trends and
see how these things are coming together I’m gonna do the gym then look at my
competition and look and see what they’re doing it all comes down to this: you can put
together I 12 months marketing strategy for your content management for your
blogging easily is just gonna take a little bit
of time now he is the thing if you don’t have the time to set aside man I haven’t got 12 hours
to do this then spend an hour a high of or spent 45
minutes it down with a couple of key people in your business and site let’s work it out the content
strategy for this quarter and then lets book in what’s
happening when we gonna talk about next quarter
and what we gonna be talking about next quarter and maybe month by month following same
follow a trend follower topic and in doing this remember always to put in your analytics to test to
track to measure look at the way you delivering
your content do something video do some with blogging do some with or Dr
do some getting up on the slide sheer do all of
these things and link everything back to your blog
and have it on there as well my name is full bars purple buzzed of
calm internet business trying thank you so much for joining with me I’ll talk to
you again soon level this

About Ralph Robinson

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3 thoughts on “[Blog Post Ideas] A 12 Month Content Marketing Plan

  1. Any idea that pops in your head, can be used as content if you can tie in into what it is you're selling.  Sometimes a completely unrelated idea or story that ties back into your product or service works best.    Good stuff Paul!

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