Category Demand Sensing

Indiegogo “Outpost” allows companies to crowdfund – But can’t they already?

Indiegogo, one of the world’s most popular crowdfunding platforms, has just announced that it will release a new product called “Outpost” that allows companies to integrate the platform into their own websites. Firms can use crowdfunding to raise capital for┬ásocially-driven projects, gauge demand for new products, or work with the crowd to develop their products. […]

Fidelity_Center_for_Applied_Technology

Developing an “Internal Kickstarter” program at Fidelity Investments

The Fidelity Center for Applied Technology (FCAT) is the innovation lab of Fidelity Investments. FCAT’s role is to explore new technologies and methods on behalf of the functional business units at the company. In 2013, FCAT began discussing the idea of starting an internal “Kickstarter” program and assigned me to prepare the research. My boss […]

Why Equity Crowdfunding Isn’t a Threat to Venture Capital

Here’s a blog post from Entrepreneur.com that discusses the same issues that I touched on in my recent post: Why Equity Crowdfunding Isn’t a Threat to Venture Capital | Entrepreneur.com. The JOBS Act has effectively loosened restrictions on equity-based investing in startups via crowdsoucing, but will this take the place of Venture Capital? This blog […]

Indiegogo Co-Founder Says “Openness” Differentiates Them From Kickstarter

TheGrill: Indiegogo Co-Founder – Hollywood Will Permanently Adopt Crowdfunding (Video) – TheWrap.

Crowdsourcing A Floating City on Indiegogo

Check out this Indiegogo project happening now to fund the creation of a mini-floating city. They’ve just met their $20K goal, and still have 6 days left in their crowdfuning campaign. Pledges go to pay experienced European designers to develop the project state-side. I find this very interesting because it’s not just about funding, it’s […]

Crowdfunding Against Big Coal | Steve Fenberg

Check out this group of activists utilizing crowdfunding to get their message heard and build support. Crowdfunding Against Big Coal | Steve Fenberg. Chris Kluesener