Facebook Ads For Dentists | Dental Marketing Strategies
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Facebook Ads For Dentists | Dental Marketing Strategies


hi my name is Nikki rap clips are you a
dentist or do you know of a dentist that is looking to get more patients into
their practice well if that is the casefacebook ads for dentists,
dentist facebook ads,
dentist advertisement,
dentist marketing,
dentist marketing strategies,
dental marketing ideas for dentists,
dental marketing ideas,
dental marketing strategies,
dental marketing to get more patients this video is certainly for you again my
name is Nicolas I’ve been a online marketer for over six years now helping
wide variety of different companies increase their bottom line by utilizing
the internet and different social platforms to increase the amount of
customers clients patients and ultimately their revenue and profits so
I want to show you exactly how you can start increasing the amount of patients
coming into your den facebook ads for dentists,
dentist facebook ads,
dentist advertisement,
dentist marketing,
dentist marketing strategies,
dental marketing ideas for dentists,
dental marketing ideas,
dental marketing strategies,
dental marketing to get more patients tal practice here on this video so let’s jump on over into my
other computer screen here or into my computer screen and I’ll show you
exactly how to do it already again Nicolas here and on this video I’m going
to show you exactly how to leverage the internet and as you can see online
advertising here to start generating more patients into your practice so you
can increase your revenue and therefore your profits okay so we’re doing a deep
dive and show you exactly what this stuff is all about agfacebook ads for dentists,
dentist facebook ads,
dentist advertisement,
dentist marketing,
dentist marketing strategies,
dental marketing ideas for dentists,
dental marketing ideas,
dental marketing strategies,
dental marketing to get more patientsain I’ve been
marketing online for a wide variety of different companies for over six years
and really helping you know a lot of different areas on how to increase their
revenue and it’s all coming down through online advertising so again that’s
exactly what we’re gonna show you here on this video but it is as you can see
it’s all about online advertising now there’s a few things don’t get you know
overwhelmed by any means a lot of people do when I first explained that but when
I really break this and break it down and and just show you the numbers and
how it’s really ultimately comes down to simple math it’s really simple okay so
there’s a few things that we need to need to know of first is that if you
really are taking this serious and you really want to have success with this
type of stuff is you have to know you’re a lifetime customer value or just a
relative number to that and basically what that means is over the course of a
year even a couple years it just depends on really like how long you guys have
been been in business and such but you want to know a general idea on how
valuable a customer is to you or a patient is to you how much do they spin
on an overall basis and basic how you calculate this out is that you
divide your revenue you take your revenue and divided by how many
customers or patients that you have and facebook ads for dentists,
dentist facebook ads,
dentist advertisement,
dentist marketing,
dentist marketing strategies,
dental marketing ideas for dentists,
dental marketing ideas,
dental marketing strategies,
dental marketing to get more patients that will give you your lifetime
customer value okay so just for an example I want to show you a quick
example obviously everybody’s business is different everybody that I work with
is different depending on you know what exactly they are selling and what are
they’re providing with the patients okay but let’s just kind of break it down
here for a second let’s say that your customer value is around five hundred
dollars okay just for example purposes so let’s come down now and let’s look at
a few things okay and like I said you know it’s all about online advertising
we have to spend money on advertising and to acquire new customers okay then
there’s a lot of different ways you can do it I’m going to show you a kind of
example of how you do this on Facebook but it’s really really simple okay and a
lot of people are not doing it but the people that are doing are just miles
ahead of the rest and slowly but surely everyone’s gonna start coming online and
doing this type of stuff so if you’re not doing this stuff already and you’re
waiting and you’re you’re thinking you know don’t want to do it you’re gonna
start getting left in the dust by your competition okay so like I said you have
to spend money so let’s just say for example just for a quick little test
that we have we spend $150 and that generates us 10,000 impressions
okay and waste what impressions mean is that how many people are seeing it okay
and that’s the cool thing about online advertising is you can actually know how
many people are seeing your stuff how many people are clicking on your ads how
many people are opting in and how many people are actually becoming customers
because of it okay and I’ll show you how to do all this type of stuff but let’s
just take example like a billboard advertisement there’s a lot of companies
that still do that and can get ok results from it but they don’t have the
tracking ability like you do with online advertising okay you don’t know how many
people actually saw it you might think you know some people might have seen it
but you don’t actually know how many people saw it you don’t know how many
you know people actually refer to it by that advertisement you just don’t really
know you’re really in the dark and that’s what’s really cool about online
advertising is you know everything down to the number down to the dollar so you
know what’s working and you know what’s not working so you can optimize and
you know get better results moving on and on optimizing okay so let’s say
10,000 people saw it and then from those 10,000 people around 150 people clicked
on that ad and then therefore 15 people opted in and then you got seven new
customers or sales from that okay and we know this because we use a coupon code
and that’s how we we track all this stuff okay so it’s very important we’ll
do that I’ll show you exactly how we do this as well so just for this example
again this is just arbitrarily speaking it’s different for every practice but
because there was $150 and we got seven sales that means it cost us twenty one
dollars and 42 cents to generate a new customer or patient okay so if our
lifetime customer value is $500 or somewhere around there obviously you can
see that it is very beneficial to start generating customers using online
advertising because it only cost us twenty one dollars and 42 cents at least
it in this example okay but you can see like even if it was double that or
triple that or quadruple that or five times that it still would be beneficial
you’re putting in a dollar to online advertising and you’re ultimately
getting back five dollars because of how you set this up and you know your
lifetime customer value okay but on top of that there’s also something called
email okay people are still using the email to this day it’s still a very
effective way to advertise so when you’re advertising you actually are
building an email list not just you know getting people back in the into your
into your practice but you’re actually building email lists which allows you to
follow up with them consistently okay and the reason that we want to do that
is because it usually takes the average person or usually takes person an
average of five to seven exposures to make a buying decision okay most people
do not buy on first exposure okay it’s just human nature think about it from
your perspective do you buy everything on the first time you see it every
single time of course not okay you weigh the options you go to
your research especially with the internet and how you go do research you
you think about it for a while you talk to family and friends and then you know
you keep on getting exposed to the offer and then eventually as long as it’s
something of value that’s going to help you usually purchase
and if you have the money of course okay and this is also a way to follow up with
your your customers to just keep them updated keep them loyal and and just
continually to grow that that tribe within your business and keeping
previous customers loyal and coming back like I just said okay so let me kind of
show you how this really works at you know now we have the overlying
understanding on what’s really happening here you know we’re obviously
advertising we’re building an email list and you know we’re generating sales and
new patients from advertising but how exactly does it really work okay so like
I mentioned before we do a lot of Facebook advertising okay it’s one of
the best ways that’s where most people are on today that’s the reason we
advertise on Facebook that’s the reason we advertise online in general is
because there’s so many people online right everyone is online today so we
need to advertise where people are okay so again let’s go with the Facebook
example and this is one of the best ways to do it
okay so here’s what if here’s what a Facebook ad can look like okay it looks
as you can probably see here it looks very similar to a Facebook post which is
a regular Facebook post but in fact we are actually paying for advertising and
we’re paying to put this in front of people that are actually going to be
interested in your products and services okay so you know just briefly gonna go
over this last chance we’re giving away a $21 teeth-whitening this week only
normally priced at 197 click the download button before we run out and
then you have the little image last chance cater $21 teeth-whitening and
it’s just basically the same thing and they click on that and basically what
they come to is something like this okay and this is just kind of a template
obviously you can target based on a lot of different things you can target based
on their gender you can target based on their location so a lot of the people we
work with they target locations obviously because they want to make sure
you can see this they target based on locations because you know they want
local people from the area coming in to their practice okay so you know you just
you know give the rundown on exactly the teeth-whitening and there’s a lot of
different ways on how to do this okay this is just
but this is a very effective way because if you you know give away something of
high value for maybe a little bit of a discount a lot of people take advantage
of that so that’s why you that’s why we’ve done $21
teeth-whitening x’ even though their price at a lot higher but you know
obviously you know through the course of facebook ads for dentists,
dentist facebook ads,
dentist advertisement,
dentist marketing,
dentist marketing strategies,
dental marketing ideas for dentists,
dental marketing ideas,
dental marketing strategies,
dental marketing to get more patients a lifetime
for a patient they usually spend a lot more okay so that this is just like the
capture page what we call and basically in order for them to claim the coupon to
get their $21 teeth-whitening they have to put in their information right here
okay and you can just do email you can do name an email you can do phone number
email all that kind of stuff you can get a lot of data and lot of information on
these people but once they actually book their session it goes to this page now
what happens what happens is it does two things right here it takes them right to
this page where it gives them the code for them to call in and request you know
the let me make sure they request there they are they get their coupon you know
so we can track that you know they call in and they say they gave that code they
know we know that it came from the online advertising
okay the Facebook advertising okay but this is also simultaneously is adding
them to your email list and then it’s automatically following up with them if
you choose to I mean we can do a lot of different things okay you can
automatically email them you can send out like weekly newsletter broadcasts
you can send out monthly newsletter broadcast there’s a lot of different
things you can do but here’s one of the best things that you can do is you know
you give them a session for the teeth-cleaning but to incentivize them
to come get their their their teeth whitening right away so they’re calling
immediately after they opt in here they you can say something like book now and
get your teeth whitening session completely free okay so it gets people
to you know call right away so that you can you know generate that patient right
away and you know obviously you’re giving away for free but we know because
of our lifetime customer value of our of our patients we know that ultimately
it’s going to put us in profit even if we are giving away something that we
normally charge for okay yeah and that’s really ultimately it
here’s what you can do you have two options from hit this point you can take
this information that I share with you facebook ads for dentists,
dentist facebook ads,
dentist advertisement,
dentist marketing,
dentist marketing strategies,
dental marketing ideas for dentists,
dental marketing ideas,
dental marketing strategies,
dental marketing to get more patients and just go out there and do it yourself
if you’re decently tech savvy go ahead and do this even not even decently I
mean some of the these software’s and stuff are just so simple these days then
you can just go out there and do this your stuff yourself okay there’s places
like leadpages clickfunnels Aweber Aweber is for email database click
funnels and leadpages are for building out pages like these but it is really
simple okay but if you would like to stick it stick to what you’re good at
and you would actually like us to help you do this stuff there should be a
little button down below or if you’re just seeing this on Facebook or YouTube
or somewhere what you need to do is just like this post like this video share it
and then comment I want more intro okay that’s all you need to do put do those
type of things the like this video share it and then comment I want more info
then I will get in touch with you after you do that and we’ll set up set up a
time to help you actually set all this stuff up and get you up and running so
that’s really the rundown this guys again if nothing else if nothing if you
didn’t get anything else from this video just make sure and start looking into
this stuff okay this is this is a wave of the future obviously the Internet’s
not going in and where it continues to get bigger and bigger so you need to
start doing this stuff because if you do not your competition is gonna start
eating you alive because they are gonna start doing it because everyone’s moving
on this train you need to get going on it quickly
okay so again if you want to go do this type of stuff yourself you know you
certainly can it’s it’s it’s not that difficult but if you would like someone
that’s been doing this for over six years helping a wide variety of
different companies increase their profits by doing this stuff over and
over and over again getting very good at it then I would love to help you out so
again like this post to share it and uncomment I want more info or I want in
or whatever it is just let us know in the comments write a little comment down
there and then we will get back with you very shortly and we can set up a time
where we get on the phone or Skype and really set all this stuff up for
you and really help you out so you can start growing your practice now bringing
in more high-quality patients on a consistent basis and really start
growing your practice okay so we can increase your bottom line as well as
help people smile brighter right all right well thank you again guys
appreciate your time again my name is Nicholas and I look forward to talk to
you soon

About Ralph Robinson

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8 thoughts on “Facebook Ads For Dentists | Dental Marketing Strategies

  1. I have a question so I am working for a dentist now but hes not seeing the value of offering a a free teeth whitening or promoting anything. He says they can just take the free teeth whitening and leave. How can I overcome this objection?

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