‘Shampooches Dog Grooming’ Gets Fresh New Look  | Small Business Revolution: S3E4
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‘Shampooches Dog Grooming’ Gets Fresh New Look | Small Business Revolution: S3E4


– We’re about to surprise the
lady who runs Shampooches, the dog grooming business. – Alicia’s going to be so
excited, we want to help her prove to her daughters that a woman
can run a successful business, but we want to give her a
little bit more of that balance and marketing is going to
make a huge difference. – We also want her to freak out, because, well, she has no idea we
are here, so here we go. (upbeat music) Hey, how’s it going? – Hey. – We are here to tell you that
you guys have been selected! – Shut the front door! – Yes! – Welcome to the Small
Business Revolution! – Oh my gosh! – We’re going to cry. – [Ty] Congratulations! – [Alicia] I love you
guys so much right now. – [Amanda] Congratulations! – [Announcer] Small towns
across the country are fighting for their survival with the
odds stacked against them. But what happens if we join that fight. If we dedicate a little
money, a lot of experience and thousands of hours of
work into one small town, focusing on the businesses at
the heart of their Main St. What started as an idea
became a national movement with over 30,000 towns nominated
for the $500,000 makeover and more than a million
votes cast for the winner. – [Mayor] Good evening, Alton,
IL, how is everybody tonight? (crowd cheers) – [Announcer] Now in our third season, the team is taking on its
biggest challenge ever. The town is three times bigger
than any we’ve helped before and the hurdles Alton
faces will put to the test the very idea of Main St. America. So Amanda Brinkman and her
team of marketing experts at Deluxe are going to work
for the people of Alton, IL and they’re not alone,
new season three co-host Ty Pennington will be working
with the team to rehabilitate the town’s buildings while
a whole cast of experts helps rehabilitate its businesses. Every episode we’ll be working
with a new small business to see if we can change the odds, if together we can start a revolution. – As far back as I can
remember we’ve had dogs, I feel like it teaches my
kids how to be compassionate and have empathy and responsibility. You can’t help but want to
care for and nurture a dog and they love you unconditionally
and humans don’t do that. Whenever I was about 13,
my best friend’s aunt owned a kennel and grooming salon and they taught me to
groom on the weekends and I’ve just been doing it ever since. Come on you can do it. I’ve wanted to open my
own salon for years, I mean I’ve talked about it nonstop, finally I just took the leap and I opened Shampooches in 2015. Are you the best girl, Bitsy? Now my kids can come in after school or Saturdays they bring lunch
in and they eat with me. – You going to let Sissy have a turn? – I like it here because
I want to help her and the dogs are very playful and sweet. – Yeah, I’m happy that she opened this because I think it’s cool
that she could accomplish it. She did a real good job. – I feel proud of her, I feel really proud of
her that she works hard. – Reggio, hey, you are just a hairy beast. So we’re going short like usual? – [Owner] Yes. – Yeah. People think that they can
groom their dog at home and they try and then they
bring it to me to fix it. Are you ready, Biscuit? I feel like it takes a
special kind of person to know what a dogs thinking, it takes a lot of patience, you almost have to have a sixth sense. – We love our dogs like
they’re our own children, trust is huge, Alicia has this sense
of making us comfortable and our pets let us know that
they our comfortable with her because they run right to Alicia, and Alicia greets them first
and then she greets us. (laughs)
– Yes. – I can tell that Alicia loves
my dogs just like I would and she treats them just like I would, we will never go anywhere else. – I think the most challenging
part of owning a business is the business side of it. I know that I’m a good dog groomer but I’ve never ran a business. We just kind of jumped in and
hoped that we could wing it and that’s what we’ve been doing. I don’t really go about doing
the books and the marketing. I haven’t set a realistic budget, and it’s all because I’m
here 50 or 60 hours a week just grooming, so I have no time to do it. And then income tax time I’m
sitting on my couch crying with receipts everywhere and
it gets really stressful. I haven’t had a Saturday
off in over a year. We haven’t ever had a family vacation because we work so hard, my husband and I we put everything we have into Shampooches and my kids, there had been
times when they were like, oh my gosh, mom, why
are you working again, can’t you go back to more
normal job so you’re home more. I always tell them if they
work really hard and pour their heart into something, it’s
always going to be worth it. This is what mommy wants to do. – We see it time and time again, small business owners with
a passion for their work, but not so much love for the fundamentals
of running a business. This can cause big problems down the line, not the least of which is burnout. After 60 hour work week,
what business owner is eager to go home and
start on the numbers. But there is a way to find balance and who better to lead by example than Jennifer Bishop-Jenkins, a master groomer, voted best groomer in all of Chicago. Jennifer manages to balance her passion with something equally
important, being a boss. – So I feel like they have a lot of real estate to work with. – So lucky to have a stand-alone building – Gotta do something about this though.
Wouldn’t even know it’s Shampooches. Hello. – Hey.
– Good Morning. – How are you?
– Good, good to see you. – You too, welcome back. – Hi, Alicia.
– This is Jennifer. – Really nice to meet you.
– You also. – So I know we’ve been
telling you about her but she’s a pretty big deal. – Holy smokes. – Yeah, she’s going to have a
lot of good advice, I think. – I’m excited, so you want the tour? The grand tour? – Yes, we do, I do. – [Amanda] This is where people come in. – [Alicia] Yep, this is just my lobby. – I think there is a lot
we can do out here though, to create a little bit more
of a welcoming-waiting area, let’s talk about the bunny. – Okay, his name is Sir. Rudy. – It does take up a lot of space out here – Yes. – I feel like this is a
great space for some retail. – And this is our wet room, it is like a coat closet, it’s so tiny. – So I do see electricity next to water, kind of a big no-no in dog
grooming business setups. – This is my grooming
room, my table is old, needs a lot of work,
probably just replaced. – So the most important thing is safety, there’s some safety issues
on any time your equipment is not in really good shape. – So right across the
hall is where I will put one family’s dogs, I
don’t have a kennel bank. – Have you ever thought
about boarding or daycaring, I mean it seems like she
had a lot of space here that something like that could
be a nice revenue source. – I just feel awful leaving
them alone all night. – Actually boarding and
daycare is much more profitable for staff cost than grooming. – Than grooming. I’ve only been doing it for two years so all the advice and
constructive criticism. – Bring it on? – [Alicia] Let’s do it. – Just walking around we’ve
already got a lot of ideas for Alicia, but if we’re
going to talk shop, I’ve got to get some hands on experience with this whole grooming thing. Also I would like to play with a wet dog. – Do you just want to jump in head first? – Let’s do it.
– Alright. – Okay, and I just press this? – [Alicia] Yep, just hold it down and tell her how good and pretty she is. – You’re so good and pretty! (laughs) I think this is, this
might be my new look. – [Alicia] Do that and then suds it up. – You’re going to be so
clean, how am I doing? – [Alicia] You’re doing great. – Would you say I’m a natural? – I would say you are a natural. – Alright, I did it.
– You did great! For a first time, I give
you an A for effort. – The hesitation in your
voice is saying mediocre, like that’s what I’m hearing. – I feel like you did a
thoroughly mediocre job. (laughs) – Okay so how are you just
feeling about business right now? Do you feel like you breath
easy, is it month to month? – I don’t know if I will ever breath easy, but I am not sinking. – So in services based
business it feels like the two ways to increase
your profitability is to either do the grooming
faster or charge more. – Or add on services and
actually that’s the way most grooming businesses manage
to stay above that water line because there is a limit
– Right – To what you can do in a day because grooming is very
hard work, physically. – I think we need to make
that one of the goals, other ways that we can add
revenue to the business. – Yeah, that sounds awesome. – How many dogs a day
are you doing right now? – Between five to seven on a weekday and then weekends, sometimes
upward to 10, 11, 12. – And you’re doing that in
how many hours in a day? – Well that depends, yesterday, I was here a little over 11 hours, Saturdays, sometimes are
12 maybe even 13 hour days. – It’s really not
sustainable for you to work 12 hour days everyday, you
have two young children – Right. – And I know I’ve been
there, it’s really easy when you own a small business
to be here all the time and then you don’t really
have a life anymore. – But I don’t want to get
faster, because they trust me so I don’t want to throw
them on my table rush through and then throw them
down and loose the trust that I worked so hard at building. You know I say how important
my clients are to me, I’m referring to my K9 clients, I’m here to please them,
and work with them. – I love that about you, Alicia, because I’m actually kind of the same person. – And I think people don’t
realize the attachment that we get to their dogs. I’ve had a rough couple months, I’ve lost two incredible dogs as clients. – Four this month, it’s been awful. But you communicate that
you have that attachment and that’s why they come to
you because they know that you’re going to take good
care of their loved ones. She has the heart for the work and that is most of the battle when
it comes to pet grooming. – Mh-hmm, it’s really just
kind of the surrounding wrapper of the marketing, the
operations, her efficiency that we can help with
that I think are really going to set her up for a
greater level of success. – I think what’s awesome about
Shampooches is you have to really trust that person,
that business, when you’re dropping off a loved one,
someone you care so much about. So those businesses make
us feel cozy and homey, that’s really what makes a neighborhood feel like a neighborhood. – This kind of personal touch business is great for a community, but it can be hard on the business owner
because it’s not an app or that widget you can mass produce, you never make a dollar you
don’t earn with your hands. It’s our job to help figure
our how Alicia can maximize the hours in her day and hopefully
not work so many of them. Okay, so I think that we have
identified our key goals, the first one being growing the business and we’re going to accomplish
that through two things, so marketing and making
sure you’re findable online but then also adding
additional revenue sources. So let’s talk about the
marketing side a little bit, so just do a quick search
around dog grooming, right now you have to scroll down pretty
far before you get there, in fact it’s not even on the first page, we want to make sure that
you are showing up online the way where if they are just searching for the category you’re popping up. And the really important
part of doing that will be making sure
that you have a website. A lot of businesses feel
like a Facebook page will be sufficient, we disagree,
we feel like the website is a place for you to truly
tell your whole story. – Okay. – So let’s talk about
the other side of growing your business which is
additional revenue sources. – Pet taxi is a no brainer because it pays for itself and then some. It’s a really great service
to draw in more clients and you’re going to be able
to compete with mobiles you’re going to be able to bring in people who are shut-ins
or who are elderly. – You also have your
pet taxi wrapped, right? – It’s the best money I
ever spent on advertising. – [Alicia] Wow. – Okay, let’s talk about
the daycare and boarding. – People really do need these services, daycare is actually one of the industries that has just gone through the roof, it’s almost pure profit and
the dogs have a great time. – I bet.
– They love it. – I love this revenue
source for you as well because there’s no competition
around it right now, right? – We did find out from the
veterinary database nationally that you have over
6,000 dogs in this area. – So let’s talk a little
bit about the add-ons. – My number one add-on
service is brushing teeth. We spend almost nothing in
terms of product and time and we make a couple thousand
dollars extra a month on it. – So I currently do teeth brush service, but I do it for free, so. – We should change that. – Well that’s very nice of you, but part of that is as
we’re going through this, I think we want to build in
what you want to be taking out of the business and we need
to aim high enough from a revenue perspective to
get you that income. What kind of profit or cash
are you bringing in each month? – So I’m really bad at
this, about keeping up with my books and all of that,
I don’t necessarily know. – Have you actually
broken down your expenses? Do you know how much of it is personnel, how much of it is so on? – No, I haven’t. – But at the very simplest
terms, how much money is coming in and how much are
you putting out to operate it? – I don’t know exactly how much. – Do you know how much money you make? – I don’t, I have no clue how much I make. – That is a huge problem, do
you know how much you need to bring into your household every month in order to keep your household a float and are you paying yourself
that amount of money? – I am not. I don’t have a fixed amount
that I pay myself at all. I haven’t in the last two years. – Do you even give yourself
the same commission that you give to your employee? – Absolutely not. – So there you go. You have a lot to be proud of here but you need to value
yourself and put a real value on your time and do all your financials. – She’s working far too hard
and too many hours to not be taking home a salary that
she can even account for. – She won’t survive being
a small business owner if she doesn’t get her
numbers under control. – I guess the whole time I’ve
been in business I’ve just been telling myself as long as
I can pay my bills, I’m okay. It’s a struggle I guess,
thinking of myself as a business owner as
opposed to a dog groomer but it’s part of who I am now
so I feel like if it fails, all of that was for nothing. – It’s going to be a lot of
work but it’ll be worth it. – Right. – Shampooches gives us
an exciting challenge, because in a lot of ways this
business is a blank canvas. We have a stand-alone
building with great bones but no design or even paint on the walls and an excellent groomer with a big heart but no website or marketing
materials who just needs the knowledge to run her
business more effectively. The Deluxe Team will handle
the marketing end while Jennifer and Alicia lead the
charge on shoring up operations and Deluxe will hire local contractors and work with Ty on livening up the space. – So our opportunity is to
inject what we know about her, into her brand and the
other thing about her logo, this is Bailey, her beloved dog. Our challenge is to bring
out Alicia’s love of color and just simplify it and potentially even still pay homage to Bailey. Obviously her clients, being her dogs, she treats all of them like
family, we want to make sure we always brought in that playful feel from her business cards
all the way to the website. – Dog owners love to see their
dogs in the pictures online and in any media so we want to incorporate a dog gallery into every page. – [Alicia] Yay! – These are awesome. – Yeah.
– Yeah. – And that’s just the start but I think the environment here,
especially when you’re dealing with pets should be a little bit more fun. – Right, like warm
inviting colors whenever they presented the mood
board to me, they nailed it. – That’s what were trying
to do, trying to add some character here, with the colors
that we’ve already started but instead of walls maybe more windows that you can see through – Yeah. – See where the actions going on. – Yeah, like an open concept. – So this building, totally
blank in terms of flow, I love it, it gives us a
little more wiggle room in terms of painting her story. – While local contractors
take over Alicia’s space she’s heading down the road
to Maeva’s to meet with Deluxe’s VP of Small Business
Services, Damon Fieldgate and get a better handle on her books. – Talk about setting goals,
what are you goals for this business, what income do
you want to derive from it? – Like how much? – Yeah, how much do you want to earn? – I don’t know, because – How much did you earn before
you started this business? – Working for someone else
– Yep. – I would make between 50 and 60 thousand. – Okay, when I look at
some of these figures, you’re nowhere near this 60,000. – Right. – And you are working your butt off. – Mm-hmm. – You know, I feel that the time is right for a price increase. – I think what I feel
guilty for as far as raising my prices is, do I raise
my prices just because I’m a business owner and I need
to compensate for my time, I guess that’s what I struggle with. – Yes, yes you do. – I knew that would be the answer but, – Look, you’re doing this
to generate a business and generate an income for yourself. – Right. – Don’t lose sight of that in the whole I want to be a good service
provider for clients. – Mm-hmm. – [Amanda] Talking finances is always hard but it does get easier when
sales go up and there’s a lot more we can do to bring
customers through the door. – When you go to her about,
there’s no website listed. – In terms of the content and the imagery and the voice talk about
how that’s coming together. – In doing research we found
that one of the largest concerns that potential
customers have with groomers is their dogs safety, so we really
wanted to design a website for them that was going to
put the owners mind at ease. – Very smart. – Last year, when we worked
with Discover Learn & Grow, we discovered this was one of
the highest trust decisions and with Shampooches we found
that dogs come a close second. – So all we have to do is
communicate what is already there. But in terms of operations, Shampooches could be
running more efficiently, so while her space is
still under renovation, we’re sending Alicia to Chicago
to see what she can learn from the well-oiled machine
that is, Love Fur Dogs. – Hey Jennifer!
– Alicia! – How are you?
– So good to see you. – Immediately when you first
come in to Jennifer’s lobby she has a lot of different retail, so definitely gave me some ideas. – This is our bathing area and then we go in here for blow-drying, hey Toby. – I would have never thought
to have a separate drying room and I have the space to have a drying room so I think that’s
something that I’m going to try to implement in my salon as well. – I think she could see here that carefully segmenting our space
we can do a lot more dogs. – [Amanda] Having seen
Jennifer’s shop in action, Alicia can now guide
what is turning out to be the biggest renovation we’ve ever done. – It’s a huge transformation that’s going to happen to that building,
we’re going to put in a window so people can see
their dogs being groomed. – When you can see through
a place into the other room you realize, okay I can
definitely leave my loved one here because I can see what’s
happening back there instead of being like I have no idea what’s going on behind closed doors. – [Amanda] And the renovations
aren’t just about customer experience, they’re about
growing revenue by helping Alicia groom more dogs in a day
without sacrificing quality. – So we can put a bigger
washing station into a different room, she can
get larger dogs in there, it will be a huge
difference to her business. – But with all these balls in the air, we got a voicemail from Alicia pumping the breaks on one
of our new revenue ideas. – [Alicia On Phone] Hey,
Julie, I was thinking about the doggie daycare and
I think that right now that’s probably not
the best decision to go at Shampooches grooming but for right now I think that we should just focus on adding the pet taxi service to my salon. – So that’s not
– Wow. I wasn’t expecting that. – No, that’s not the best news. – Well, I’m glad she’s thought
it through, it sounds like it wasn’t an easy decision,
but we’ll go with it. – When we work with small business owners, we don’t always agree with their decisions but the truth is no one
knows their business better than they do and actually
it’s exciting to see Alicia making bold
decisions about her salon. It does mean that we need
to put all our energy into these other
potential revenue streams. – Leashes, collars, apparel
definitely, anything that they can wear that’s increasing
that brand awareness. I love the bandanas, I can just
imagine the happy little dog trotting out and he’s got his bandana on. – And back in Alton, Alicia
is preparing to take advantage of the attention and new customers
this makeover will bring. – I hired a new groomer named Emily and she started Monday, she’s incredible. – That will really help
increase your capacity. – We can’t wait to get back
to town and see the space transformed, but over the last
few months we’ve gotten to see Alicia transform as a business owner. She’s setting goals, trusting her gut, and developing the
understanding to get from where she is to where she wants to be. We’ve just got a few surprises left to deliver to set her on her way. I love the new sign, you can
tell that Shampooches is here. – [Jennifer] Love the
colors, it’s so bright. – Hi!
– Hi guys. – It looks amazing. – Thank you.
– Oh my gosh! – I love it. – I already see cars
drive by and slow down and they’re like what is this
and they go look at the sign. – There you go. – And they wrapped my car so
we’ve got a legit pet taxi. – I love it. – Driving around being a soccer mom, advertising for my business. – Yes, when you own your own business you’re never not working. – [Alicia] Right. – It looks so great out here, let’s go see some of the changes inside. I can’t wait! Oh my gosh! – [Jennifer] Oh this is so nice. – [Alicia] So nice and we have – [Amanda] Oh, how cute. – [Alicia] Then we have the
retail that we started so far, I haven’t gotten everything in yet. – [Amanda] What’s happening
with Sir Rudy Bun Bun. – [Alicia] He is at my house. – [Amanda] That’s awesome – [Alicia] Yeah. – This is great.
– Absolutely amazing. – [Amanda] I love this, you
can see into the grooming room. – [Alicia] Right. – The whole space just feels
– so much bigger. – People don’t trust the grooming
shops where the can’t see – Right.
– You working on the animals. – And I love these angles of the color. – Yeah. – So fun and vibrant. – It is.
– Very, very stylish. – Great.
– Love it. – Alright, let’s go see the new washroom. – Well first we have the
new washer and dryer, they dry a load of towels
in 20 minutes or less. Compared to the six hours
that I was spending before. – A washer and dryer isn’t a very kind of sexy new thing to get – It’s vital. – It’s vital to the business,
it’s going to lead to greater efficiency of your time, too. – [Alicia] Right. – As well as. – Oh, wow. Oh my gosh, I don’t even
recognize this room. – I know.
– Isn’t that great. – The room has been working
great, it’s laid out perfectly. – This is like restaurant
quality, these are amazing. I can’t even believe
this is the same room. – Then I can show you
guys the new kennel room. – Oh my gosh, this is great. You’ve got great capacity
here now and you’re going to save so much time not
standing there at your table. – Right.
– Hand drying dogs. – The place looks amazing, it
looks like a completely new shop and I’m so excited about
how well it’s working for you. I’d love to show you some
of the marketing stuff so we can continue to
bring in new customers. – [Alicia] Yeah, I’m super excited. – Okay, so we landed on this logo. – It’s great.
– Love it. – We still have our adorable Bailey, but this particular
approach to illustration will make replication on
multiple items much easier. So let’s see what that looks
like on your new website. – [Alicia] Aww, look at Cooper. (laughs) – You’re going to see
throughout this site your real customers, your real clients. We really trust word of
mouth as human beings and we want to make sure we’re using your customers feedback, you
have great testimonials and we already have
one here from Jennifer, so to be able to say
that the president of the Illinois Pet Grooming Association is advocating for you and
endorsing you is huge. – And it’s quite genuine. – Well, thank you. – It was my favorite
moment when I first met you you started talking about
how the dogs are your clients and I could just see it in your eyes and I’m like yes, she’s got it. – Your dog clients
obviously love you, too, but they’re harder to
quote on the website. So then we have a Frequently
Asked Questions page, this will really help
with search authority, so when people might
be typing these kind of questions into a search engine, you’re going to have a higher
likelihood of popping up as the person answering the question and this is the Request an
Appointment page and it allows you to get a little bit more information versus having to spend maybe
another 10 or 15 minutes on the phone gathering
some of that information. – Perfect. – And that will just automatically populate as an email to you. – I’ve been taking notes this whole time, just so you know, mentally, (laughs) because my website doesn’t have all this. – So then we get into, if
you click on Dog Grooming, we have your categories and
again you took Jennifer’s advice and these ad-ons
your charging for them now. Either you’re being clear about where they’re being included in a package, but even just having this on the website and we’ll get you a poster to put here, a placard here where it’s the same thing. It takes away some of
the awkwardness of having to talk about it, but if
someones researched you on your website they know
that those things aren’t just something that you throw
in but that you charge for. – Right, mm-hmm. Looking at the website, it’s
legit, my husband said the other day, man, it feels
like you have a real business and I was like well, duh. But it definitely makes it
seem more like a business. – It absolutely does. And I think nothing says
legitimate business more than having your own
branded bags and packaging. – How cute is this tissue paper. – Yes, you like that?
– Look at that! – Another test of a great
logo is what it looks like on a tee shirt, but you can’t
be the only one being branded so now we’ll make sure
that your clients are, too. – Oh my gosh, I love them. – Another opportunity for them
to be trotting around town with your brand would
be these custom collars. – Wow.
– Those are awesome. – Don’t they look great? We got you great toys
that you can sell as well. There are so many things you can brand and they’re unique to your business. – Yeah. – Alright, and then we
noticed that you could perhaps use a few more equipment carts. – Yay! – We got you two brand new ones. – Awesome.
– Nice. – But if you got these really
great equipment carriers, you need more supplies, right? – Right. – Alright, so
– Oh my gosh. – Oh, wow.
– Goodness. – These are the best.
– Yeah? – Awesome.
– Oh, wow, I’m so excited. I love it. Any small business
owner wants to feel like what they’re doing is real. Grooming is fun, but it’s not my hobby. It’s a real job, it’s a profession, you have to know what you’re doing. So anytime someone
acknowledges that, is amazing. And everyone at Deluxe and
Small Business Revolution, they’ve made me feel like
what I do is worth while. So it’s been great. – We’ve created branded cards
for you with your logo inside – Thank you. – That you can send to clients
when they get a new dog and then we talked a lot about
how hard it is when you lose a client, so we’ve created
sympathy cards, when it’s hard to know what to say, that
have a really lovely message inside and again where you
could write a personal note (dramatic music) – So, while filming, my family lost our dog of ten years. My daughters grew up with her. She was their protector, my best friend. We miss her every single day. Every day this is Bailey’s dog shop, we’re going to keep
Bailey’s memory alive, yeah. – This now has become a
beautiful tribute to that extraordinary relationship
because you have built this amazing tribute that Bailey
inspired and now you’re going to share the love that you have with Bailey with other people and other
dogs, it’s just beautiful. – Thank you. A dog comes into your life
to teach you about love and they leave your life
to teach you about loss. – The grief that she’s feeling is what makes her good at
her job, she really cares. Grief and joy, you can’t
have one without the other, you can’t really love if you
can’t really feel that loss. And it’s a lot better way
to live, painful as it is, than to live flat without those things. – I see the exciting things
that happened to myself and my business but at
the same time I associate Bailey so much with what I do, I wanted her to be a part of the show and my website and she’s not, but it’s a tribute to Bailey. It’s a fresh beginning
that she wasn’t part of but still my love for
dogs is because of her. – [Narrator] Lovett’s is
a family run restaurant and a staple in their community. – It becomes soul food
when you have that love and that passion for doing it. – [Narrator] But keeping
it in the neighborhood is keeping them in the red. – They’re the light at the top of the hill but at the same time they’re
not turning a profit. – [Narrator] Can the Small
Business Revolution team help them attract more diners but stay true to the owner’s vision? – If you can’t be right there with it, then I’m gonna be for shooting it down. – Let’s go see inside
– Oh yea! – Oh my goodness. – [Narrator] On the next episode of
Small Business Revolution: Main Street – Alicia started Shampooches because she loves her canine clients. Not because she’s an expert on logo
or website design. Visit deluxe.com/Shampooches to learn about how the Deluxe team helped her get online, with a brand as friendly as her doggy spa.

About Ralph Robinson

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5 thoughts on “‘Shampooches Dog Grooming’ Gets Fresh New Look | Small Business Revolution: S3E4

  1. Don't forget to hand out the dog toys to customers that are complaining or asking for a refund. You might make them happier to give them something free as an apology. Why refund $36 when you can offer them an apology with a $19 toy that cost you $8?

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