That differentiation better be well thought out and promoted to no end. So much noise out there. 🤯
Finally had a "Minute" to play this video. I say finally because lately I have been in many meetings about Social Media. These meetings are important but after each one, I realized there are always new tools and great suggestions for us but at the end of the day we need to be true to our brand. All of this SM information is a bit overwhelming, especially for a small company where all of the implementation falls on people (Me + 1) with many other responsibilities as well.. David's gift shines through by cutting through the "Noise" and reminding about the importance of the #1 rule is Differentiation. I needed that!!!
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